7th Promotional Review Committee Compliance & Best Practice... has ended
avatar for Alana Goodman

Alana Goodman

Alexion Pharmaceuticals
Director, Global Marketing Operations
Alana Goodman has almost 10 years of pharmaceutical industry experience. In her current role as Director, Global Marketing Operations at Alexion Pharmaceuticals, she is responsible for Global and US MLR, Global HCP Engagements, as well as MCM/Digital and technology Operations.  She has been involved in MLR review for the entirety of her tenure in the industry and has expansive knowledge in medical and promotional review processes and systems implementation and maintenance.

Alana began her career in the pharmaceutical industry at Biogen and where she held numerous roles in Regulatory in Advertising, Labeling and Promotion and US Medical Affairs Operations where she was introduced to Veeva and implemented PromoMATs. After several years at Biogen, she joined Shire as Associate Director, Innovation and Process Optimization and was responsible for process and technology innovation.